Build Your Own Online Empire

By David Mansilla

When in Rome, don’t do as Romans have already done!

In a world where things have been copied and re-copied to infinity and beyond, it’s hard to find originality and authenticity. 

There are loads of content available to anyone online, but some – in fact, a good chunk of it – isn’t high-quality content. The web is flooded with ridiculous things, such as memes and other questionable content hidden in the dustiest corners of the Internet. Keep in mind that even those things have plenty of followers.

This, however, can be seen as an opportunity. If you are producing valuable content, whilst being your true authentic self, then people will seek it out. Gary Vaynerchuck, author of Crush it! backs this up: “Quality is a tremendous filter. Cream always rises […] no matter how many cups of coffee you pour” (pg. 32).  By building your own personal brand –something the online public eye can see and recognize as ‘you’– you can begin building your empire of followers. The key is authenticity.

No one wants to follow another Ray William Johnson because there is already one putting out the valuable content people want to see.

You’ve got to create your own brand, using what is different to anyone else: your personality! Every crook and fissure of your brain is different to someone else's. Use your personal brand to voice your thoughts and opinions. You can use this to make connections with people faster and easier than ever before, so use it to your advantage and begin creating content that people are thirsty to see.

Inspire and empower people in all aspects of their life is one of our core values as a company.
Additionally, if you want to read about our Custom Software Solutions and Consulting Services, please visit www.isucorp.ca

The Secret to Unlocking Innovation

Innovation brings success. Apple is the most successful example of innovation but there are many other companies which have been successful thanks to innovation.

The question is: what are the keys to innovation?

1. Have confidence in your abilities

More specific than having faith in yourself, it is vital to know unequivocally what you can bring to the table, and what you cannot. Know your strength, know your craft, whatever it may be, and hone it to the highest level possible.

Be an expert at what you love to do and make no apologies for your greatness. However, having confidence is not to be confused with arrogance. Know the difference.

Be the best, offer the best, be different than any competition.

2. Don’t be a fool, keep it simple

Great innovations make our world more efficient.  They are able to see a problem, simplify the problem to provide a simple and practical solution.

When solving a problem, ask yourself, “what process, service or product in our world is too complex, inefficient or poorly conceived.  How can I make it better, by keeping it simple?

This process takes discipline, it takes will, knowledge, research, time and focus – only thru these process will you be able to Innovate.

Moderation is the ultimate exercise of willpower.

3. Create the need.

In order to truly innovate, you must identify a need that is not currently met and fulfill it creatively.

Wherever there is a need, there is an opportunity for improvement. Innovators are able to think beyond traditional models and execute their vision!

Inspire and empower people in all aspects of their life is one of our core values as a company.

Additionally, if you want to read about our Custom Software Solutions and Consulting Services, please visit www.isucorp.ca

Use Defining Moments to Delineate your Purpose

Defining moment represents a moment in time that defines something, such as a person's success or failure, achievement or demise. A point at which the essential nature or character of a person, group is revealed or identified.

They are unalterable. They are memorable and you’ll usually remember the exact date and sometimes the exact hour that your defining moment occurred.

Our choices help define these events.  They are either negative or positive but rarely neutral.

However, the best description of a defining moment is that a defining moment brings you closer to discovering your purpose in life.

How can you identify and seize a defining moment?

Contribute to something larger than yourself.

Consider that the measure of true happiness is the extent to which we give. When we contribute to a cause greater than ourselves, we effectively find purpose.  Remember, you are not alone; finding purpose is a collaborative effort.

Keep your ear to the ground.

Opportunities are usually hidden and pervasive that it can be sometimes hard to identify and difficult to sort them out. Which ones should we go after, and when?  

Maintain an open mind at all times. Often, the best opportunities are the ones that initially seem the riskiest; however never miss the ones that might be less risky – analyze any and all opportunities which present to yourself to determine which one brings you closer to discovering your purpose in life.

Be patient

Oftentimes, the defining moments of our lives are only realized in hindsight.  They cannot be forced nor forged. The might not be as distinct and grandiose; however, they will always be inspirational in fulfilling your purpose in life.

Inspire and empower people in all aspects of their life is one of our core values as a company.
Additionally, if you want to read about our Custom Software Solutions and Consulting Services, please visit www.isucorp.ca