Is Entrepreneurship the Key to Happiness?

Society has changed over the years, and what 40 years ago was unthinkable for many, today is the lifestyle of millions of people. To be more specific, there are 582 million entrepreneurs in the world.

Many people have grown up thinking that stability and financial security come from getting a job and earning a regular income. However, in the last 20 years, we have seen a new trend, the generations that now represent the main percentage of the workforce have started to notice that this style of work sacrifices their freedom.

Therefore, the path of the entrepreneur seems increasingly attractive.

So, let's talk about why entrepreneurship can be the key to happiness.

The entrepreneurship path can be seen as a roller coaster with risks, challenges, and even some failures. Furthermore, entrepreneurs generally face a high level of stress, longer work hours, and uncertainty; however, for many startups, the peaks make the lows worth it.

3 Reasons Why Entrepreneurship Could Bring Happiness

• First of all, is the engagement with life. Entrepreneurs don't have to follow employer's rules, because they are their own employer, so they enjoy more freedom to pursue meaningful personal activities.

• Secondly, since entrepreneurs' businesses often emerge based on their personal strengths, they can make better use of their talents. Additionally, they associate their identity with their job, so their business becomes a reflection of who they are. And the job stops being a job and turns into a calling. 

• Last but not least, working for someone else is far from giving you freedom, or even financial security. Actually, you will not have any guarantees about your status as an employee, you could be fired despite your great skills. Or you could never get that promotion you've worked so hard for. On the contrary, when you run your own business, all your efforts come back to you, and financially you can tell the difference.

According to some researchers, salaried workers can earn more money than many entrepreneurs. However, entrepreneurs have the freedom to decide, they are independent and can choose when and with whom to work, this influences their motivation, mental health, and productivity. 

In conclusion, even though entrepreneurship comes with numerous challenges, it is indeed a path closer to happiness and self-satisfaction. 

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5 Reasons Why Your Business Needs a Website

Having a website is one of the smartest decisions you can make regarding your business. And if you have any doubts, check this out; 25.92 million Canadians research a business or service on the Internet prior to making a purchase.

We are talking about 81% of the population in Canada, and if you don't have a website, then you will be missing the opportunity of reaching many of these possible clients. As Bill Gates said, ‘’If your business is not on the Internet, then your business will be out of business’’.

Today's people are really influenced by technology, and this has changed their behaviors as customers, so every time they want to know about a company or make a decision about buying a new product, they want it as fast as typing in their cell phones. And if you do not have an online presence, the client goes to another company.

Let’s take a look at 5 reasons why your business will benefit from a website.

1.Credibility and Visibility

A website makes you look professional, it is the perfect place to show all the recognition that your company has obtained, such as professional certifications or awards. This helps you show people that you are trustworthy; in fact, 56% of people said they wouldn't trust a business without a website.

Also, a website increases your visibility, no matter how good your service is or how amazing your products are if people don't know about you. You need to be seen and a website makes it possible.

2. Easily Accessible

Every business must be easily accessible if you want to stay on the market. People today do not want to waste time, and when it comes to buying a new item they prefer to do it with an accessible business that facilitates the process.

In addition, a website shows all the information about your business, from who you are, what service you offer or what products you sell, to your contact information. Additionally, a website improves communication with your customers by making your business available 24 hours a day, 7 days a week, isn’t that great?

3. Having a Website Will End Up Saving You Time

Maintaining a positive flow in communication with customers is essential for all companies. But sending emails, taking calls, or replying to messages is time-consuming, and a website can save you some of that time.

You can have a space for frequently asked questions (FAQ) or include a chat in case the customer cannot find an answer to their question in the FAQs. Therefore, you will have more time to do more valuable tasks.

4. Strategically Target Your Customers

With a website, you can track and follow specific performance metrics of all the visitors your website receives.

All this data will make a difference in your strategy to attract more customers and involve more of the ones you already have. With these statistics, you can understand what content users like the most and adapt your website, as a result, your website will be visited by more and more customers.

5. Position Yourself and Stay in Control of Your Brand

A website is a perfect platform to show the truth about your business, and you need to seize this and influence positively the perception of your clients. Reviews and testimonials are extremely important for your business's success, in fact, 79% of users believe in online reviews they read. So if you can use your website to show only positive testimonials about your business, do it.  

Considering all the points discussed earlier in this blog, having a website puts your business in a beneficial position.

Therefore, if you still do not have a website, do not hesitate to contact us, we are ready to help you.

6 Skills You Will Get by Becoming an Entrepreneur

Being an entrepreneur brings a plethora of benefits, from economic and social impact to flexible hours and creating job opportunities for people. Entrepreneurship is a world full of opportunities and development for everyone involved.

But let's focus on the benefits that the entrepreneur himself gets through this activity.

Growth of self-confidence

You can only know what you are capable of after trying. Entrepreneurs are always challenging their limits and making tough decisions, and each time they emerge victorious their confidence increases.

Facing fear

Life would be extremely boring without a few challenges from time to time. But for entrepreneurs this becomes extreme. Almost every day, these self-motivated individuals have to overcome fear and move on. This is quite related to the growth of confidence, since every time you face your fears, take risks and succeed, you are one step closer to consolidating yourself as a true entrepreneur.

Leadership experience

Being a leader is more than giving orders, actually, that's just being a boss. If you want to be a successful entrepreneur, you must inspire and guide your employees to achieve your business goals, work together, and be a role model in self-discipline, passion, and work ethic.

Focus

As we mentioned in our blog, 5 Success Tips for Young Entrepreneurs, being able to focus plays an important role in the success of entrepreneurs. It is not only about focusing on general objectives as a business but also about getting to focus on priority tasks, step by step, to achieve the end goal.

Planning and time management

Entrepreneurs are busy people. They usually have a lot on their plates, so they have to manage their time and plan their schedule to meet their obligations. Being an entrepreneur will make you learn and develop these skills.

Teamwork selection

Teamwork is a common thing in nature, think of bees or ants, they work together and always accomplish difficult tasks. In the world of the entrepreneur, this is nothing different. Having a team that you trust and see potential in them is the beginning of working towards a greater goal. One of the benefits, in fact, of being an entrepreneur is that you choose who you hire, so you are in full control of creating the perfect talented team.

To conclude, entrepreneurs are hardworking and self-motivated people who one day decide to pursue their dreams and take a step forward. The journey is far from easy, but there are a plethora of benefits that will make it worth your while.

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