Create a Great Mobile Experience with AR and AI 

Enhanced Mobile Experience with AR & AI 

The combination of two highly advanced technological tools such as Augmented Reality (AR) and Artificial Intelligence (AI) becomes the ultimate digital dream. When AI is incorporated into any type of AR application, that AR world benefits from the bridging of the two tools. 

The use of both AR and AI enables mobile app developers to create more captivating and interactive apps. Let’s take a look into the specifics and see how the combination of AR and AI can create something incredible… 

Complementing One Another 

If you’re sick and tired of having customer complaints, consider combining AR and AI to increase customer satisfaction (and decrease your stress)! Many companies are beginning to develop the latest and greatest mobile apps which will be integrated with AR and AI technology. 

After all, AR would not exist without AI. Although the two have distinct characteristics and technologies, they’re able to sync with each other on multiple apps and platforms. Each is able to leverage one another’s best features in order to build the best possible mobile experience.  

AI and AR go hand-in-hand as AI enables AR with its accessibility to a multidimensional interactive mode, along with the physical environment. With access to manipulate 2D and 3D virtual objects with your body language, eyes and words! 

It’s projected that within the next 5 years, AR apps will take off and grow to be more and more popular. This is why it is crucial to obtain the right software development kits (SDK) and application program interfaces (API), as without these, your technologies will find it hard to succeed. 

Which SDKs and APIs are Available Today? 

As SDK and API capabilities are continuously expanding, there are more commercial opportunities available to increase your business. Some examples being:

  • Vuforia: AR SDK which allows app developers to build immersive and mobile-centric AR experiences. It can support both Android and iOS which permits brands to create apps with less technical risks. 

  • ARCore: This is an AR SDK which is Google’s proprietary. Developers are able to run AR apps on mobile devices with the supporting iOS devices. Developers can build highly advanced AR experiences through the use of ARCore. 

  • Core ML: This API is a machine learning platform which is used on Apple devices. It allows you to get real-time projections of live images on your mobile device. The real-time factor, along with its low latency are the two greatest advantages. To top it off, Core ML can be used without any network connection! 

  • TensorFlow Lite: This open-source framework involves deep learning and it focuses on mobile interference. It enables developers to use their own custom models. 

A Few Ways to Combine AR and AI 

  1. Speech recognition: AI listens to what you say, while AR makes that appear. For instance, if you say the word “bagel”, a virtual bagel will be present in front of you. 

  2. Image tracking and image recognition: This method allows customers to see how an object would fit into a specific setting. With the combination of AR and AI, users can move photos of multiple items into a single image of a certain place and assist them in making their decision. A perfect example of where this can be used is: IKEA. 

  3. Human pose estimation: This allows for the detection of human poses and figures while predicting the positions of one’s joints in a video or image. In turn, this technique can be used for controlling AR content. 

  4. Education: As technology is making its way to schools, it allows students to obtain different perspectives through the use of virtual reality. Students are able to interact and visualize with 3D versions of a human body - what better way to teach science? 

  5. Recognizing and labeling: If you take a camera and point it towards an image, an AR app is able to then display a label which indicates the object in the image when the technology recognizes it. 

  6. Car recognition: While using a smartphone camera, customers can sit in a car and discover information about the car’s interior features. No need to download any app for this! 

  7. Object detection: If you’re looking to detect the position and extent of certain objects that you’ve seen in images or videos, then you need to combine AR and AI technologies! This model allows an interaction between digital and physical objects, and of course it is mobile-friendly. 



Start Your Virtual Journey Today

If you’re looking to excel your business and satisfy your customer’s needs, then consider AR and AI combination technologies. Together, these tools will ameliorate mobile experiences with developers being able to design greater experiences and customers being able to gain more diverse perspectives. 

There are so many AR and AI applications, it can be difficult to choose just one! To learn more about how ISU Corp can help you create an amazing mobile experience for your business, get in touch with us today!