Smartphones have become the new standard for consumers purchasing cell phones, in part because of the popularity of mobile applications. Consumers worldwide initiated nearly 30 billion mobile application downloads in the year 2011, according to ABI Research, and experts believe that figure will only continue to grow exponentially as smartphones continue to proliferate in new markets.
The businesses that develop mobile applications stand to benefit greatly from this trend. Data from research firm Canalys showed that revenue from mobile application downloads, in-app purchases and subscriptions climbed 93 percent from 2011 to 2012, and that growth is expected to continue as more businesses acknowledge the power of these products and seek mobile application development services.
Cross platform application development can deliver products that are able to work on devices powered by iOS, Android, BlackBerry, Windows and any other platforms for maximum market reach. In this sector, ISU Corp is a proven resource for businesses that require experienced development services that offer a fast time-to-market and affordable costs.
Avoid the risks of failed mobile application development by working with ISU Corp
Mobile applications offer businesses a winning opportunity to reach new customers, serve existing clients and increase market visibility. However, a poorly designed and executed app can have the exact opposite effect if it does not impress customers after the first download. Data from research firm Localytics found that 26 percent of apps downloaded in 2010 were used only once, as customers' negative experiences led them to disregard a poor app almost immediately after downloading it.
To make the best first impression, businesses should rely on a trusted provider of cross platform mobile development to ensure a smooth product launch and a high level of customer satisfaction. At ISU Corp, we set the bar for standards in app engineering, product quality and deliverability by managing the software development life cycle with our own in-house project and portfolio management software, IS Unified.
As the same product we recommend to project management offices, IS Unified is an ideal solution to guide the development cycle, organize tasks and ensure that at the end of development, a quality and fully functioning piece of software has been designed.
Benefit from a proven agile development methodology when working with ISU Corp
At ISU Corp, we leverage IS Unified to guide our agile software development process, developing software products for our customers in increments to embrace flexibility and maximize customer satisfaction. As a result, we have been able to engineer a number of dynamic and powerful cross platform mobile applications for smartphones and tablets.
For example, we developed an application for a major national energy corporation that allowed users to instantly monitor energy production and consumption at nuclear power plants. The application could be viewed from an iPad, iPhone, Android device and an HTML5-compatible browser.
For another client, ISU Corp created a cross-plaftorm social media portal and widgets, while a major national automobile manufacturer turned to ISU Corp for an interactive fitness app. We can tailor our development services to companies of all sizes, and in the past have helped large and small businesses alike develop map-based apps, financial programs and entertainment applications.
Gain a partner in custom application development and technology consulting
At ISU Corp, our primary focus is the customer, and we work to customize mobile application products and services that meet the specific needs and nuances of each client. We are experts in Web-based software development and cross platform mobile development, but we can also use our expertise to consult with clients' own developers to encourage better practices and smoother project management.
We understand the agile software development process better than most, and as a result, ISU Corp is prepared to offer our in-house experts to pass on this knowledge in any way our clients want, whether they require consultation, software development services or support.